Free contractor tool
Cost-Per-Sold-Job Scenario Calculator
Compare two acquisition scenarios using your own request volume, costs, sold-job rate, and average job value. The calculator performs arithmetic on the values you enter; it does not supply a market benchmark or predict results.
Scenario A: per-request source
Enter the verified contract cost and your observed sold-job rate
Scenario B: contractor-owned path
Enter all relevant software/acquisition costs and your observed sold-job rate; the homeowner may contact other companies
The difference
$0.00
lower cost per sold job in Scenario B under the entered assumptions
+0.0
sold-job difference / month under the entered assumptions
+$0
gross sold contract-value difference / mo
All fields start at zero because GeoQuote does not have a defensible universal price or close-rate benchmark for your sources. Enter your own records or a clearly labeled planning assumption. This arithmetic is not a forecast and excludes any cost you do not enter.
Why compare the full acquisition path?
Cost per request alone omits contact, qualification, appointment attendance, sold jobs, collections, gross profit, cancellations, credits, and sales labor. Use consistent source-level records and treat the output as a scenario, not proof that one channel will outperform another. See the lead-generation measurement guide for a fuller event model.
FAQ
What is cost per sold job?
For this calculator, cost per sold job is the acquisition cost entered for a scenario divided by the sold jobs implied by the request-volume and sold-job-rate inputs. Include the costs relevant to your decision, and compare the scenario with actual sold jobs, collections, gross profit, cancellations, and sales labor.
What should I enter for a marketplace scenario?
Use the marketplace contract, invoices, actual accepted requests, credits, distribution terms, staff time, and observed sold-job rate. Do not assume a vendor price, number of recipients, or close rate that you have not verified.
What close rate should I use?
Use your own source-specific sold-job rate over a defined period, with spam, tests, duplicates, cancellations, and refunded work handled consistently. If you have no baseline, enter a clearly labeled planning assumption and do not present the result as a forecast.
Are contractor-owned requests exclusive?
GeoQuote routes a submission from a contractor-owned quote link to that contractor, but it does not prevent the homeowner from contacting other companies. Compare actual source economics; owned-channel traffic, software, providers, labor, media, and sales operations still have costs.